Nicola Powell

Nicola heads Klareco’s Corporate and Brand division and specialises in corporate and consumer communications, with experience across the UK, US and APAC markets. She works closely with clients to develop strategic corporate and consumer communications campaigns that align with business objectives and deliver measurable impact. Her expertise spans market entry, brand positioning and media relations across industries including retail, aviation and hospitality.

She has led communications for international hotel launches, major trade events and high-profile consumer brand campaigns. At industry exhibitions, she provides on-the-ground media support—managing press conferences, coordinating interviews and engaging stakeholders to drive visibility. Her clients have included Orchard Road Business Association, Traveloka, Radisson Hotel Group, Frasers Hospitality, Panasonic Avionics, Air Transat, Jazeera Airways, Singapore Airlines and London City Airport.